Convenience retailer Co-op has announced several additions to its wine range, including Co-op Irresistible Assyrtiko 2023 – the first Greek wine for the retailer.
The wine, which has an RRP of £10, is produced by Kir-Yianni in Macedonia – the first Greek winery to join International Wineries for Climate action, Co-op said.
New to its Fairtrade range is the Irresistible Fairtrade Chardonnay 2024 from Chile, while two new Fairtrade branded lines have been added – Mount Rozier Fairtrade Shiraz Malbec 2024 and Stormhoek Cape Tradition Fairtrade Sparkling Rosé 2024, both from South Africa.
Sarah Benson, Co-op wine buyer, said: “We have been championing Fairtrade for the last 30 years at Co-op, and are committed to growing the offer by introducing newness and excitement to the wine aisles. We also continue to seek out great value and quality from new trending regions, and Greece is a great example of an area that’s growing in popularity that’s driven purely by tourism.”
Also new to the range is The Lot Series French Red 2022 (pictured), which is a partnership with co-operative Les Vignerons de Saint Chinian. The wine is “designed to celebrate the regional and stylistic diversity on offer in South of France”, Co-op said. Each vintage will see a rotation of parcels, starting with a Minervois.
The Lot Series sees Co-op trial a new label, which gives the bottle an embossed appearance while being “31% lighter and saving 140g of glass per bottle”.
The ‘glass label’ doesn’t need to be removed from the bottle and is fully recyclable, the retailer said.