New details have emerged in the plan to convert Santa Monica nightlife staple The Victorian into a fancy private members club. <\/p>\n
Located at 2640 Main St., the city-owned property will become The Santa Monican, a \u201cfamily-focused\u201d private members club with recreation, food, wellness, and children\u2019s programming, the city of Santa Monica revealed.<\/p>\n
The Santa Monican will cater to locals, with up to 20% of memberships reserved for Santa Monica residents. Plans for the property include a new pool, spa, fitness center, a coffee bistro, and a restaurant.<\/p>\n
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New private club The Santa Monican will cater to local residents. Instagram\/@thevictoriansm<\/p>\n
Renovations for the property are expected to begin by the end of the year, with an opening tentatively set for mid-2028. <\/p>\n
Plans for the transition began when The Victorian operators Garner Gerson and Adir Tal approached the city late last year with a proposal to move away from their late-night model and create a family-friendly business. <\/p>\n
The city agreed to rework their lease and plans for the new club were approved in March when the city council voted 7-0 to transfer the property\u2019s lease to \u201cThe Santamonican Club, LLC.\u201d<\/p>\n
The Victorian\u2019s operating first proposed transitioning the business into a family-focused member\u2019s club last year. City of Santa Monica<\/p>\n
Renovation plans call for a new pool, spa, fitness center, a coffee bistro, and a restaurant. City of Santa Monica<\/p>\n
City officials showed support for the plans.<\/p>\n
\u201cGarner and Adir came to us with a clear read on their own business. During our early conversations, they shared that their nightlife model had run its course at The Victorian, and that families were what Main Street needed next,\u201d City Manager Oliver Chi said in a press release.<\/p>\n
\u201cOur job in that moment was not to get in the way, but to help them get there. In a realigned Santa Monica, that is what working with our business community looks like \u2013 listening when an operator tells us the market has changed and moving quickly so that a historic property stays active, cared for and open to the community.\u201d<\/p>\n
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City officials support plans for the new business, saying the nightlife model had \u201crun its course.\u201d City of Santa Monica<\/p>\n
The two-story Victorian-style property was first built in 1892 and moved to its current site in Heritage Square in 1973, across from the California Heritage Museum.<\/p>\n
Last week, The Victorian announced that they would be closing their doors after 20 years.<\/p>\n
The Victorian announced last week that they would close after 20 years. Instagram\/@thevictoriansm<\/p>\n
\u201cAfter 20 incredible years, The Victorian is closing its doors,\u201d it announced on Instagram on October 6.<\/p>\n
\u201cThe Victorian holds 20 years of birthdays, dates and nights out with friends, and I understand why people are sad to see it go.\u201d<\/p>\n
The Victorian will host their final event, their annual Halloween bash, on October 31.<\/p>\n","protected":false},"excerpt":{"rendered":"
New details have emerged in the plan to convert Santa Monica nightlife staple The Victorian into a fancy private members club. Located at 2640 Main St., the city-owned property will become The Santa Monican, a \u201cfamily-focused\u201d private members club with recreation, food, wellness, and children\u2019s programming, the city of Santa Monica revealed. The Santa Monican<\/p>\n","protected":false},"author":2,"featured_media":53866,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[93,58,35971,39845,94,332,396,389,302,68,132],"class_list":["post-53865","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-york","tag-business","tag-california","tag-clubs","tag-country-clubs","tag-los-angeles","tag-new-york-city","tag-new-york-city-restaurants","tag-nyc","tag-nyc-restaurants","tag-restaurants","tag-santa-monica"],"share_on_mastodon":{"url":"https:\/\/vive.im\/@dc\/117449934971470551","error":""},"_links":{"self":[{"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/posts\/53865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/comments?post=53865"}],"version-history":[{"count":0,"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/posts\/53865\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/media\/53866"}],"wp:attachment":[{"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/media?parent=53865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/categories?post=53865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.diningandcooking.com\/us\/wp-json\/wp\/v2\/tags?post=53865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}