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The Gyro Project, the fast-fine Greek restaurant bringing authentic street food flavors to a modern setting, is celebrating National Gyro Day on Tuesday, September 1st with its biggest giveaway yet. To mark the occasion, The Gyro Project will distribute 10,000 limited-edition “Instant Gyronaire” scratch-off cards at all nine locations across New York City (Upper East Side, Murray Hill, Garment District, Midtown East, Hudson Yards, Upper West Side) and New Jersey (Northvale, Newark, Fort Lee), giving guests the chance to win delicious prizes and discounts with every card.

The celebration invites guests to “Scratch, Win, Eat Gyros, Repeat,” with every scratch-off card guaranteed to be a winner. From free froyo toppings and side sauces to free entrees, bowls, salads, pitas and more, the promotion gives gyro lovers plenty of reasons to celebrate their favorite Greek street food.

“National Gyro Day is the perfect excuse to have a little fun and give our guests something back,” said George Tenedios, co-owner of The Gyro Project. “We wanted to create a promotion that feels exciting, unexpected and uniquely The Gyro Project. Every card is a winner, so everyone gets to celebrate with us — and hopefully leave with a great prize and a craving for gyros.”

The promotion builds on The Gyro Project’s growing reputation for bringing high-quality Greek cuisine and a playful, contemporary experience to guests throughout New York and New Jersey. The Instant Gyronaire scratch-off promotion will feature a range of prizes, freebies, and discounts, including: Free Froyo Toppings, Free Side Sauce, Free Mini Bakery Item, Free Froyo Shooter, $5 Off Entrée, $3 Off Bowl, $3 Off Salad, $3 Off Pita, Free Fries, Free Side, Free Beverage, Free Bowl, Free Salad, and Free Pita.

Founded by childhood friends and restaurateurs George Tenedios and Spiro Kokkosis, The Gyro Project was created to fill a void for high-quality Greek cuisine in a fast-fine format. Since opening its first location in Fort Lee, New Jersey in July 2023, the brand has rapidly expanded throughout the Tri-State area and now has nine locations, including five in Manhattan.

Rooted in authentic recipes and bold Mediterranean flavors, The Gyro Project’s menu features classic gyro pitas with chicken, pork, and beef/lamb, hearty platters served with rice, salad and pita, traditional Greek mezedes such as tzatziki and hummus, loaded Greek fries, specialty bowls and salads, bakery items, rotisserie chicken, and the brand’s signature Greek frozen yogurt.

National Gyro Day guests can join the celebration at participating The Gyro Project locations on September 1 while supplies last. The Instant Gyronaire scratch-off cards are limited to 10,000 and will be distributed as part of the one-day celebration.

As the brand continues its rapid expansion, The Gyro Project remains committed to delivering high-quality Greek cuisine in a fast-casual format that blends tradition with a contemporary dining experience. The Gyro Project has locations throughout New York City (Upper East Side [opened June 2026], Murray Hill [February 2026], Garment District [November 2025], Midtown East [September 2025], Hudson Yards [August 2025], Upper West Side [April 2025] and New Jersey (Northvale [April 2026], Newark [March 2025] and Fort Lee [July 2023]). By Fall/Winter 2026, The Gyro Project plans to open additional New York City locations across Union Square, Times Square, and Hell’s Kitchen as part of its  growth throughout Manhattan.

For more information, visit www.thegyroproject.com or follow @thegyroproject on social media.

The post The Gyro Project Announces Big Giveaway for National Gyro Day appeared first on QSR Magazine.

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