I understand that if there’s a fish that’s more expensive than, say, chicken, that it will cost more.
However, some stuff being “premium” and costing nearly $10/serving blows my mind … what ingredients warrants this to be more than others?
by Electriktomatoez
11 Comments
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I don’t know, but it looks good however I’m not willing pay extra for it.
Likely just arbitrary marketing. They have some focus group results that say people think meals that look a certain way look fancier, so they decided to lean into that. You’ve pointed out why that makes no sense, but people are dumb and probably go for it
Not one ingredient in that meal should be considered premium. This one is definitely not worth the extra cost!
It *used* to be what you described – premium meat or seafood that you don’t find in typical HF dishes like steak, salmon, shrimp, etc. and usually an upgraded side. But now the line has blurred because so many “premium” dishes absolutely do not belong there!
The one that irritated me the most that I saw listed as premium were the pork tacos. Those were a pretty standard recurring “Hall of Fame” menu item so I suspect that since they were a customer favorite they thought they could get away with charging more? It wasn’t even a premium cut of pork it was still ground pork. The only difference once it went premium was they added a teeny bag of tortilla chips as a side and charged $5.99 extra per serving! Insane.
Does it use packaged cream sauce? That might be what is bumping up their cost to consider it “premium.”
But agree with everyone here, not worth it. Feel like premium needs to have a pricy protein like lobster or a good steak or fish, or some extra protein. Or more upscale ingredients/packaged ingredients. Idk if they still have it but they used to have a shrimp chorizo paella that was premium and pretty bomb. That one felt worth it.
The regular meals aren’t worth the cost at the non-discounted price. It’s becoming even less so as they move more things to the premium level. When everything is premium, nothing is premium.
They’re starting to make everything that used to be part of the normal meals premium. I don’t know why they started to do that. There’s some of them like the coconut shrimp and stuff they’ve considered premium when it used to be a standard meal that you could just get in your plan so they gotta cut that shit out. Everybody can tell.
I have some friends who work in Hello Fresh and they told me that the facilities that process milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, and soybeans are in such high demand that it is driving up the cost of the meals. HF is thinking about saving money by switching to facilities that process shoe leather, small rodents, chicken feathers, cheese curds, and corn husks.
I WAS JUST THINKING THIS THE OTHER DAY
this is literally just chicken penne a la limon (a family favorite) with broccoli subbed in for zucchini. there is nothing premium about it but they think plating it differently somehow makes it a different dish i guess?
I think it’s the fresh pasta (it is fresh, right? I haven’t made it for quite a while). I wasn’t all that impressed with it, so I’ve only made it once and I agree that it’s not really worth the extra $10/servings.
ETA: I pulled the recipe up. It might be the cream sauce base that they use. I don’t think the pasta is fresh, I apologize.