I launched my very first hotsauce business! Would love feedback!
Hey everyone! I’m a hot sauce enthusiast and I just took a big leap—I’ve officially launched my first ever hot sauce business, Burnt Ink! It’s been a wild ride crafting the recipe and working with a co-packer, but now my sauce is ready to hit the market.
I’d love some honest feedback from the community! If you’re into bold flavors, I’d love for you to check out my website:
https://burntink.squarespace.com/home
and let me know what you think—about the sauce, the branding, or anything else.
Also, I’m gearing up to sell at farmers markets and in stores around Maryland, so if you have suggestions on where you’d love to see Burnt Ink, drop a comment!
Thanks for the support—I appreciate any and all feedback!
by beanman95
5 Comments
Can you garuntee me that it will give me diarrhea?
Website looks good. Burnt doesn’t sound good for food imo but I get what you’re going for.
I think you should reverse the intro of the website to after the product
So product first then mission / brand statement under
Same for the description of the sauce when you read the product , put the taste notes and then the statement it’s more important and makes more sense unless you really do only want to sell to tattooed people who like spicy
I’d also take off the hot sauce is life part
And Congratulations on making a brand ! Keep going
Also I highly recommend making some other sauces or getting more on the site. IPAs aren’t my thing so I wouldn’t pay to try that, wish there was other things to consider. Good luck op hope everything goes well
I feel like a lot of people would be far more willing to try is you didn’t have only 1 flavor, and it’s a far out there flavor at that. I saw your comment about a pineapple mango as well, but even that is kind of a typical “wacky unique” flavor a lot of hot sauces try to market, when it isn’t something super widely used. I’d suggest looking into just your own spin on a simple/versatile sauce, and then maybe a spicier version or something on TOP of having your “unique” flavors. Besides that, neat concept though a little bit of an unusual combo with tattooing and hot sauce. Good luck in your endeavors!!