Anyone else confused about the Kwinters hot dog story? This article was a bit of a shock

I just read this article about the return of Kwinters hot dogs and the family drama behind it, and honestly, it left me with a lot of questions.

Toronto Star article : https://www.thestar.com/news/gta/they-built-a-dynasty-on-hot-dogs-now-theyre-not-speaking-inside-a-toronto-family/article_9ca41e0f-687f-47e9-962d-65d1340c7732.html

Bren, the daughter of Jack Kwinter (who actually built the original J. Kwinter hot dog brand), is calling out how the name was brought back in a way that strongly implied , and honestly misled a lot of us, into thinking it was J. Kwinter coming back. But it wasn’t. And I get it. The name, the reputation, the actual hot dogs people remember, that was Jack. Sean Kwinter who’s the owner of the new Kwinters is Sam Kwinters grandson, Sam was in eggs — and that’s pretty much what he was known for. His delis didn’t last, and he sold corn dogs at the CNE for a few years, then faded out. I just don’t get how that suddenly becomes the legacy being revived.

The article says the current team didn’t put up a disclaimer about the name until the reporter reached out. And they only started posting about Sam (Jack’s brother) recently. Before that, if you look on their Instagram, the replies to anyone asking about the original factory or Jack were just stuff like “Fun fact: Jack was our great uncle.” That’s it. So it’s totally misleading.

I grew up on Jack’s hot dogs and my family loved going to his factory. We bought them from loblaws also all the time. I really thought this his family relaunching the brand. It wasn’t clear at all. Honestly, it feels a bit misleading.

I found some photos of jack form the original factory online.

Also they’re not even making their own hot dogs – they’re co packed by Shefa meats, it’s labeled on their packaging 427.

Curious what others think. Is this a tribute gone sideways, or are people just trying to cash in on a name without giving proper credit?