First time seeing this brand that got stocked at my local market

by Bitter-Goat-8773

41 Comments

  1. Flipperbites

    The kimchi looks like it’s been cooked. And turmeric? That’s a first

  2. Embarrassed_Lab7320

    I am looking at the ingredients and that isn’t kimchi, bro.

  3. C137RickSanches

    Are there any brands of kimchi you guys think are the best?

  4. SwimmingCoyote

    That’s a pickled cabbage but not a kimchi.

    Edit: I took a look at their website and instagram. The company is based in Plattsburgh, NY and their instagram looks exactly as I suspected (lots of crunchy looking white people with no apparent connection to Korean culture). I know that the term cultural appropriation gets thrown around a lot but I think it applies here. Pickling cabbage isn’t just a Korean thing. The issue is labeling something kimchi, which is a Korean food, but without anything that makes it a kimchi versus a general pickled vegetable. If they had at least used gochugaru, I would be more understanding even with the tumeric but they used cayenne.

  5. MissBananaBiker

    This is their [website](https://www.smalltowncultures.com/) — they’re located in Plattsburgh NY and appear to be focused on gut health. Turmeric is naturally anti-inflammatory. But their recipe doesn’t contain gochugaru, fish sauce or shrimp paste so this is more like a vegetarian baek kimchi than baechu kimchi.

  6. PlayingVN

    Unpopular opinion but there’s like 100+ different kinds of kimchi. If it’s really uncooked like the packaging says. Sure it’s kimchi

  7. Elainerian

    Oh I’ve seen similar things in store, not kimchi but still really good

  8. StellaEtoile1

    It says it’s probiotic but is it cooked? Wouldn’t the vegetables have to be raw to ferment? Does it have Cayenne instead of gochugaru? So confusing!

    I’m really interested. I get that kimchi can be a lot of different things but this one seems like a stretch.

  9. SeaDry1531

    Canned kimchi is the blow up doll of kimchis

  10. MissMabeliita

    Yes, it has nothing that even remotely resembles kimchi… they could’ve call it anything else

  11. shinchunje

    There’s a turmeric and ginger ‘kimchi’ here in England. I’ll never know what it tastes like.

  12. HuanXiaoyi

    I feel like this shouldn’t be called kimchi, it’s missing a bunch of necessary ingredients to make a good kimchi

  13. SophiePuffs

    Ugh I hate this. Just call it pickled turmeric cabbage. They’re putting the word kimchi on it because they know it’s a hype word right now and they’re looking for sales.

  14. IndigoBlueSky9

    I’m all for trying new things. With that said, there are certain cultural dishes, IMHO, that should be left alone. As a lover of Korean food, Kimchi is one of those dishes. I prefer to purchase my Kimchi from my local H-Mart. I realize some folks don’t have access to H-Mart. A YouTube or Google search can help with finding authentic brands that ship.

  15. rorqualmaru

    Where’s the seafood? My main problem with all these “kimchis” on the market is they leave out the umami that comes from the shrimp/oyster/anchovy/aekjeot. Makes for a bland product.

  16. ALittleBitOffBoop

    I don’t know what you would call it but I think it might taste pretty good as slaw in a roast chicken sandwich or somesuch

  17. wingelefoot

    kimchi is a pretty loose word in korea. meh.

  18. User_McAwesomeuser

    Does kimchi need to be gatekept? There are more than 200 varieties of kimchi, most of which I have never tasted. Who cares if they use turmeric? Did they ferment it? With some kind of seasoning?

    Can you imagine Italians saying that Koreans misappropriated pizza? or Americans?

  19. EarlyInside45

    It looks kind of gross, but who cares? Korean corn dogs are not made with hot dogs (usually) nor are they battered with corn meal.

  20. StarmanEclipse

    Gross. And I thought that the worst thing white people could do to kimchi was to take the fish out 🤣

  21. LaChingon

    There isn’t regulation on what you can label kimchi?

  22. FoolishAnomaly

    But kimchi is fermentation not pickling 😭

  23. Traditional-Fruit585

    Did you get the benefit of turmeric, the easier way is get some real kimchee, take your turmeric, capsule or pill, and then have some real kimchi afterwards. Done and done.

  24. Icy_Enthusiasm_2707

    The color reminds me of something common in Taiwan called 黄金泡菜 (golden pickles). It’s also made of cabbage, but the yellow color is achieved by adding pumpkin or carrots

  25. Randohcalrissian

    A lot of hippie krout on the shelves here in the us.i met the owners of one and asked why the didn’t use any fish products in theirs and they literally walked away 🤷‍♂️im thinking they need that vegan tag.