It’s not a secret that the biggest and best deals of the year come out during Black Friday. If you’re like us, you’re already counting down the days until Black Friday 2025 arrives, so you can start gearing up for some massive savings on holiday gifts (or gifts for yourself).
We typically see deep discounts on everything imaginable over Black Friday with super-low sale prices that even surprise us. You can shop for unheard of deals on electronics, home goods, kitchen gadgets, toys, fashion, furniture, power tools and so much more.
Amazon Black Friday Deals
You can find some of the best Black Friday deals on Amazon starting in November. Check out its Today’s Deals to find big discounts now.
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Black Friday is always the biggest shopping event of the year, and we don’t expect anything different for 2025.
But to ensure you’re ready to score the best deals possible, here’s everything you need to know about these holiday sales from all your favorite retailers like Walmart, Amazon, Target and more.
When is Black Friday 2025? When is Thanksgiving 2025?
Black Friday 2025 is on Friday, November 28. Black Friday always falls on the day after Thanksgiving, which is on Thursday, November 27, this year. The savings will continue beyond these dates online on Cyber Monday (Monday, December 1) and well into the holiday season.
Typically, most retailers aren’t open on Thanksgiving Day anymore, making Black Friday a truly massive shopping event. But you can always shop online on Thanksgiving Day without even leaving your house, and this is often when you’ll find the best deals of the holiday season.
When do Black Friday Ads 2025 come out?
We traditionally see Black Friday ads start leaking towards the end of October. But the trend continues to be earlier and earlier each year. So, don’t be surprised if you start seeing those holiday ads in mid-October (or even earlier) this year.
Walmart Black Friday
One of the favorite places to shop over Black Friday is Walmart. This retailer brings the deals in a big way, and we don’t anticipate anything less in 2025.
However, Walmart keeps us on our toes, especially last year, as the retailer changed its Black Friday format from three sales to two that both started earlier and ran longer than ever before.
Walmart runs these holiday sales in-store and online with early access for Walmart+ members on its website. Last year, Walmart’s holiday sale went live online on November 11 at 1 p.m. ET and in stores on November 15 at 6 a.m. local time. Walmart+ members were able to shop online five hours before the general public on November 11 at 12 p.m. ET.
Walmart’s second sale was dubbed Black Friday Deals. This sale started online on November 25 at 5 p.m. ET and in stores on November 29 at 6 a.m. local time. Walmart+ members also got early access online on November 25 at 12 p.m. ET.
Walmart Black Friday Deals
Walmart has huge deals for Black Friday, and the discounts are as cheap as ever on TVs, headphones, Apple products, Dyson vacuums, tons of kitchen appliances and an unlimited amount of toys.
While we don’t know exactly what Walmart will have on sale for Black Friday 2025, we’re anticipating the lowest prices of the year from the retail giant with a sale that runs even longer than last year.
Amazon Black Friday
Get ready for big Black Friday deals from Amazon in 2025. The markdowns that Amazon offers over the holidays rival its massive Prime Day sales, and this year, we think they’ll be even better.
In 2024, Amazon’s Black Friday Sale officially went live on November 21 at 3:01 a.m. ET. The sale ran through December 2, when Amazon added even more deals for Cyber Monday.
Last year brought some amazing savings on TVs, Apple devices, kitchen appliances, vacuums, fashion, toys and more. Amazon’s Black Friday 2024 sale kicked off even earlier than in past years to give shoppers more time to buy their holiday gifts.
For 2025, we wouldn’t be surprised if Amazon dropped its Black Friday sale even sooner with deeper discounts for holiday shoppers.
Amazon Black Friday Deals
While its certainly too early to know what Amazon will have on sale for Black Friday 2025, we are pretty certain we’ll see big markdowns on giant TVs, headphones and earbuds, Bluetooth speakers, Dyson vacuums and hair tools like the Airwrap, robot vacuums, Ninja appliances, tons of popular apparel items, winter accessories and an extensive array of toys for the kids.
Best Buy Black Friday Sale
Best Buy is a go-to spot for electronics, and with TVs as one of the most sought-after items during the holidays, this is a Black Friday Sale shoppers look forward to every year.
In 2024, Best Buy’s Black Friday Sale went live on November 21 and ran through November 30. It offered early deals for My Best Buy Plus and My Best Buy Total members in early November, with even more deals for all shoppers on November 8. Best Buy also held a Cyber Monday sale.
Best Buy Black Friday Deals
For 2025, we are confident that Best Buy will bring the holiday deals with deep price drops across its extensive electronics lineup. Expect big markdowns on TVs, tons of Apple devices, Dyson hair styling tools and vacuums, home appliances, laptops, surround sound systems and smartphone accessories.
Target Black Friday Sale
Target delivers big holiday deals with some of its best discounts coming on the official Black Friday date. It also offers a pre-Black Friday sale with early markdowns on all those wishlist items you have on your holiday shopping list.
One of the best parts about shopping at Target for the holidays is its “Holiday Price Match Guarantee.” Over the holiday season, Target typically price matches any retailer. So, if you find that Christmas gift cheaper somewhere else, Target will give it to you for the same price.
Target Black Friday Deals
Target keeps its Black Friday deals a secret until its Black Friday ad is ready to drop. However, we do expect Target to drop some early holiday deals like it did last year and we expect them to be as cheap as ever.
We anticipate seeing Target slash prices on toys, small kitchen appliances, Apple devices, apparel & shoes and seasonal decor. It also might start its Black Friday 2025 sale even earlier than it did last year.
Costco Black Friday Sale
Who doesn’t love a good Costco buy? You can definitely find plenty of them during Black Friday. Last year, Costco offered holiday deals for over a month with each week focusing on select sale items.
We saw deals spread across Costco’s massive warehouse of products, including big discounts on tech products, small kitchen appliances, home goods, furniture, clothing, winter essentials, toys and more.
However, to score these Black Friday deals, you’ll need to have either a Costco Gold ($65 a year) or Executive membership ($130 a year).
Costco Black Friday Deals
We don’t know just yet what Costco will have on sale for Black Friday 2025, but we do know that there’ll be big savings on several hot ticket items for the season. Plan on seeing a flurry of TV deals, Apple discounts, apparel and shoe markdowns, winter jackets and accessory price drops, furniture savings, holiday decor sales and more.
Sam’s Club Black Friday Sale
Sam’s Club is also a hot destination for Black Friday deals. Last year, its Black Friday Sale started online on Thanksgiving Day and in stores on Black Friday. The sale ran until December 1, with early access online for Sam’s Club Plus members 12 hours before Club members.
Sam’s Club also had a Cyber Monday Sale with two days of deals online only. However, Sam’s Club really starts rolling out the holiday deals in early November with three weekends’ worth of doorbuster events. We also saw the retailer offer big discounts on memberships, if you’re considering joining in 2025. A Club membership costs $50 a year, and a Plus membership costs $110 a year.
Sam’s Club Black Friday Deals
We won’t know what Sam’s Club will have on sale for Black Friday 2025 until its holiday ad leaks, but we anticipate the retailer offering some big price cuts across its extensive product lineup. Think mega discounts on electronics, clothing, winter apparel and accessories, home gadgets, holiday decorations and more gift ideas for the holidays.
UGG Black Friday Sale
UGG threw us for a loop for Black Friday in 2024. Typically, UGG swings open the doors to the UGG Closet with tons of discounts a few days before Black Friday. Last year, it didn’t have the UGG Closet Sale, but rather it had a Black Friday Cyber Sale with up to 70% off select UGG boots, slippers, shoes, apparel and accessories.
These big discounts continued through Cyber Monday with even more UGG styles added all throughout the sale. This is a good time to snag those must-have UGG boots and slippers for winter at a major markdown as UGG always throws in a few surprises.
UGG Black Friday Deals
UGG hasn’t given any clue as to what is on sale for Black Friday or if it’ll open the UGG Closet this year or have a Black Friday Cyber Sale instead. But we’re pretty sure we’ll see a big sale from UGG with mega discounts on some of its most-popular boots and slipper styles.
We might even see those famous Tasman and Tazz slipper get a rare discount too (maybe). Whatever deals UGG does decide to drop, we do know that they’ll be deep and worth the look, so don’t forget this Black Friday sale.
Nordstrom Black Friday Sale
Nordstrom’s Black Friday Sale is one we look forward to every year. It traditionally kicks off the sale the official Black Friday and we expect it to do the same this year, with an expected start date of November 28 (or earlier online).
You can expect discounts up to 60% off handbags, shoes, clothing, beauty products, home goods and more gifts. This always includes big markdowns on designer brands, so you can really take advantage of some big savings on items we don’t see go on sale that often.
One of the best parts of Nordstrom’s Black Friday Sale is the early preview it provides on items that’ll be on sale. This lets you plan your shopping strategy in advance, so you can make sure you’re getting the lowest price.
If you’re struggling to find a gift, Nordstrom also drops a Gift Guide every year with a slew of ideas for everyone on your holiday shopping list.
Nordstrom Black Friday Deals
It’s too early to tell what Nordstrom will have on sale for Black Friday, but we do expect it to continue to offer up to 60% off (or more) on fashion, accessories, beauty essentials and home goods from several popular brands spread across its extensive merchandise lineup.
Nordstrom Rack Black Friday Sale
Every year, Nordstrom Rack holds a big Rack Friday Flash Sale that typically starts on the official start of Black Friday. This sale has deals on everything from shoes to handbags with discounts up to 70% off.
The Rack Friday Flash Sale usually runs a few days past Cyber Monday, but has a number of early deals rolled out in the form of Flash Sales before the event, so you can start saving early.
We don’t know exactly when Nordstrom Rack’s Rack Friday Flash Sale will go live, but we can guess that it might be even earlier this year as retailers trend toward giving shoppers more time to save over the holidays.
Nordstrom Rack Black Friday Deals
Guessing what Nordstrom Rack will have on sale during its Rack Friday Flash Sale isn’t easy. Typically, it has winter gear like boots and coats on sale, as well as lots of handbags, plenty of shoes and all those other must-haves you need for gifts.
We don’t know for sure that we’ll see the same discounts from Nordstrom Rack for Black Friday 2025, but we do know the markdowns will be deep and (hopefully) better than ever before.
Dyson Black Friday Sale
If you’re looking for a deal on the Dyson Airwrap or one of its ultra-popular vacuums, Black Friday is the sale you’re looking for. In past years, Dyson has dropped some of its best discounts on hair styling tools, like the Airwrap, and vacuums for Black Friday, and we sure hope it does it again in 2025.
Dyson’s Black Friday Sale usually starts the day after Thanksgiving, but you don’t have to wait until then to start seeing the deals that it’ll offer. These big price drops are teased online several days before the sale even goes live.
Dyson Black Friday Deals
Based on past Black Friday Sales, we expect Dyson to offer big savings on the Airwrap and Airstrait as well as several of its vacuum models. These are expected to be the best and lowest prices of the year on these products, and we’re hoping also to see big discounts on fans, purifiers and headphones from Dyson too.
HOKA Black Friday Sale
HOKA’s Black Friday Sale is one you’re not going to want to miss. HOKA offers some of its best deals during this sale, and we usually find big markdowns up to 40% off several of its most popular sneaker styles.
This sale usually starts the week of Black Friday, but we wouldn’t be surprised if this year we see HOKA give early access to HOKA members first. You can sign up to become a HOKA member now for free online.
We also expect HOKA to once again offer a free gift with purchase for Black Friday 2025, as it has done in past years. These gifts have included socks, water bottles, runner packs and more.
HOKA Black Friday Deals
One of the biggest surprises from HOKA’s Black Friday Sale last year was the discounts available on the Bondi 8 and Clifton 9 styles. These sneakers are two of HOKA’s fan-favorite shoes with their ultra-cushioning and playful colors. We saw these sneakers on sale for $33 and $29 off, respectively.
While we don’t know if HOKA will have any Bondi and Clifton sneakers on sale for Black Friday in 2025, we’re hopeful. However, we do think the sneaker deals will be big and should also include athletic apparel and accessories.
Stanley Black Friday Sale
Stanley typically has a Black Friday with 25% discounts on several popular drinkware styles. Last year, the sale started in mid-November and included markdowns on a variety of IceFlow bottles, flasks, pint glasses, thermoses and more drinkware in select color options.
While in the past we didn’t see Stanley offer discounts on its famous 40 oz Quencher tumblers, this year we have. Lately, we’ve seen Stanley slash prices on tumblers up to 50% off, giving you the chance to grab a 40 oz size for just $27 or a 30 oz for only $21.
We expect Stanley to have similar discounts over Black Friday with a sale that starts earlier, lasts longer and has better deals.
Stanley Black Friday Deals
We don’t know what Stanley will have on sale for Black Friday 2025, but we’re pretty confident there will be Quencher tumbler deals. While we don’t expect Stanley to have all of its tumbler designs on sale, we can speculate that it’ll offer some at a discount.
Also, expect Stanley to roll out some holiday designs, which could include tumblers, water bottles, lunch boxes and more.
Samsung Black Friday Sale
Samsung has hot deals for Black Friday, and we expect 2025 to offer deals just as sweet. Samsung is a highly desirable retailer to pick up TVs, tablets, smartwatches, phones, appliances and more at a discount for Black Friday.
These hot ticket items make great gifts and Samsung’s Black Friday Sale offers them for cheaper than ever. This sale traditionally kicks off about a week before Black Friday with holiday deals available to preview even earlier.
Samsung Black Friday Deals
Samsung doesn’t disappoint for Black Friday, especially if your looking for a deal on a TV — it has tons of them. You’ll find Samsung TVs with deep discounts and some of the best markdowns you’ll see all year.
We wouldn’t be surprised if Samsung drops its holiday deals even earlier this year. We also expect this year’s Black Friday Sale to include several phone deals on the Galaxy Z Flip7 and Fold7 models.
Ninja Black Friday Sale
This year was a major year for new products from Ninja. We saw it release its first cooler, fire pit and griddle — to name a few. But the real heart of its product line is the Ninja SLUSHi. This viral kitchen appliance has stolen the heart of slushy fans with its easy-to-use design, and we’re hoping to see a discount on it for Black Friday, along with more new favorites.
Ninja typically has a Black Friday Sale with markdowns up to 25% off. This includes deals on several of its kitchen appliances and, hopefully, some new items this year. In past years, Ninja’s Black Friday Sale went live the day after Thanksgiving and ran through Cyber Monday.
Ninja also holds a number of early sales before Black Friday, including September’s “September Savings” event and October’s “Cooktober” Sale. It also drops a number of deals all throughout November.
Ninja Black Friday Deals
While last year Ninja didn’t include the SLUSHi in its Black Friday Sale, we think in 2025 it might show up with a discount as we’ve found some price drops on it in the last few months. We also expect Ninja to offer deals on its indoor grills, blenders, air fryers, coffee makers, ice cream makers and hopefully, its new Ninja Sizzle Griddle.
Coach Black Friday Sale
Coach holds a huge Black Friday Frenzy Sale that has major deals on handbags, shoes, jewelry, clothing and more. In 2024, Coach offered an extra 25% off everything on its website, including already-marked-down items.
This Black Friday Sale has some incredible deals, especially if you’re looking to snag a designer handbag for a huge discount. The Black Friday Frenzy Sale usually starts on what is considered the official start to Black Friday and runs past Cyber Monday, with even more deals available at Coach Outlet.
Coach Black Friday Deals
While we’re still months away from Coach’s Black Friday Frenzy Sale going live in 2025, we can guess that there will be big price cuts on handbags of all styles and sizes. But these designer handbags sell out fast, so you’re not going to want to wait to check out this sale as soon as it drops.
Kate Spade Black Friday Sale
Kate Spade also has big deals on handbags and more for Black Friday. It’s big Black Friday Sale usually drops the day after Thanksgiving and runs through the week after Cyber Monday.
This is one of the best times of the year to grab a Kate Spade handbag as last year’s Black Friday Sale offered discounts up to 50% off. You should also see huge markdowns on wallets, clothing, shoes, jewelry, accessories and more, as well as Black Friday deals at Kate Spade Outlet.
Kate Spade Black Friday Deals
We don’t know what will be on sale at Kate Spade to date, but we think we’ll see as big a discount across its website as we’ve seen in past years at up to 50% off. But like most Kate Spade sales, these Black Friday deals don’t last and sell out fast.
Lowe’s Black Friday Sale
If you have a handyman or woman on your holiday shopping list, Lowe’s is the place you’ll want to shop for Black Friday. You’ll find big deals on home improvement essentials like tools, appliances, smart home tech products, holiday decor and more.
Lowe’s typically holds a Black Friday Sale that starts online on Thanksgiving Day. The discounts continue through Cyber Monday with plenty of doorbuster deals offered throughout the holiday season.
You’ll also want to shop Lowe’s early Black Friday deals to score big savings before Black Friday 2025 even hits.
Lowe’s Black Friday Deals
It’s hard to say what Lowe’s will have on sale for Black Friday, but we’re expecting the markdowns to be major and on those big wishlist items. Think grills, griddles, power tools, tool boxes, home appliances, home security systems and more. Also, don’t count Lowe’s out for everything you need to get your home ready for the holidays with decor inside and out.
Home Depot Black Friday Sale
Home Depot has a huge Black Friday Sale every year with big price drops on home improvement essentials. This sale comes as a series of Black Friday events that run throughout the month of November. It also has a Cyber Monday Sale.
We expect Home Depot to offer a similar Black Friday strategy in 2025, and we’re expecting big deals on power tools from DEWALT and Milwaukee, as well as discounts on snow blowers, grills, holiday decor, home appliances and more home improvement necessities.
Home Depot Black Friday Deals
It’s too early to know what Home Depot will have on sale for Black Friday, but we expect to see it offer these deals early and with bigger markdowns than ever before. We anticipate that it’ll continue to offer a month of discounts, but this year we might see this Black Friday savings extend well into December and start even earlier.
BJ’s Black Friday Sale
In past years, BJ’s has kicked off a big Black FriYay Sale for Black Friday with big markdowns on electronics, home goods, small kitchen appliances, toys, clothing, shoes and more holiday gifts.
The Black FriYay Sale usually starts just before Thanksgiving, with even more deals offered on Cyber Monday. But to shop these discounts, you need to have a BJ’s Club membership ($60 a year) or a Club+ membership ($120 a year).
Alo Yoga Black Friday Sale
Alo Yoga offers major deals on athletic wear for Black Friday with 30% off regular-priced items sitewide and 70% off already-reduced merchandise. This includes tons of deals on men’s and women’s joggers, leggings, T-shirts, sports bras, hoodies and more.
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