A bottle of Barolo travels over 1,000 miles from a small vineyard in Piedmont to reach Bristol kitchens. The first sip should transport drinkers straight back to those dusty hilltop wineries where it all began. That’s exactly what Giordano Wines delivers: not just bottles, but genuine experiences.
Finding truly authentic Italian wines in the UK isn’t straightforward. Supermarkets stock the obvious brands, but they’re often the watered-down versions for international markets. Giordano Wines, however, was born as a producer and soon realised that passion for wine could not be limited to its own cellars. Over time, the company built a trusted network of “people of the vine” – growers rooted in their vineyards, living the land every day. With their grapes and musts, combined with Giordano’s winemaking expertise, the result is a careful selection of the very best of Italian viticulture. When customers order, they’re tasting the wines Italians truly drink at home.
The real Italy, one region at a time
Italian wines go far beyond basic Chianti. Piedmont produces some of the world’s most age-worthy reds. A proper Barolo requires at least five years before it begins to show its potential. Then there’s Tuscany, which extends way beyond basic Chianti into Super Tuscan territory, where winemakers blend international grapes with local varieties to stunning effect.
Up north, Veneto delivers everything from sparkling Proseccos perfect for an aperitivo to rich Amarones that pair brilliantly with game. Meanwhile, Puglia down south has become the source of some incredible value wines: full-bodied reds that cost half what similar quality would in more famous regions. The sheer variety means there’s always something new to discover.
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Why Giordano works for UK wine lovers
Since 1950 Giordano has built its reputation on direct-to-consumer sales: wines of quality, delivered straight to your door, carefully packaged to arrive in perfect condition. Orders are shipped directly from Italy and usually reach UK customers within about 10 days (up to 15 in some cases). This pioneering model – without intermediaries – guarantees both value and authenticity, allowing wine lovers to enjoy the same bottles Italians drink at home.
Also, their prices are more convenient but without cutting corners on quality. Besides, special offers are often available to regular customers, who can try mixed cases to sample several wines in one order.
Easy online wine shopping
Their website is extremely intuitive: product descriptions are helpful without being pretentious, you can filter by region, prices, typologies, or food pairing suggestions. Customer service responds quickly and efficiently, ensuring that every step – from order to delivery – is smooth and reliable.
Bringing perfect pairings to your table in Bristol
Italian wines work brilliantly with everyday meals at home. A crisp Falanghina from Campania elevates a simple fish dinner, while a Barbera d’Alba makes even midweek pasta unforgettable. For a relaxed aperitivo, a glass of Prosecco from Veneto sets the right mood before dinner.
These wines aren’t just accompaniments – they help transform ordinary evenings into special occasions, encouraging slower dinners, longer conversations, and that relaxed Italian approach to eating that many Bristol households have started embracing.
Bringing Italy home
Ordering great Italian wine shouldn’t require a degree in viticulture or a translator. Giordano Wines proves it doesn’t have to be complicated – authentic bottles, reliable delivery, honest prices. Because sometimes the best discoveries happen right at the dinner table.
Find out more about Giordano Wines and discover your next favourite Italian wine.
Main image by rikkia hughes on Unsplash
Dining and Cooking