So… has anyone else dealt with this?
For like the last 2-3yrs I’ve been getting HelloFresh promos in the mail where the envelopes look like legit urgent financial/tax/bank mail. Stuff like “DO NOT BEND,” no obvious branding, looks like it could be important/confidential and no Sender details… and then you open it and it’s just a HelloFresh ad/coupon.
I actually emailed them about it over a month ago and they responded saying they removed my address from future communications. However a month later… another one shows up that looks like a time-sensitive tax document again. So clearly whatever “removal” they did didn’t work (or their mail vendor is still blasting it out).
It’s honestly the opposite of effective marketing. If the goal is to win people back, this does the REVERSE imo. I’m not signing up (or signing back up) for a service that thinks deceptive “looks like official mail” tactics are okay. It feels like guerrilla marketing and it’s gross.
Has anyone else been getting these? If you got them to stop, what worked? Is this coming from HelloFresh directly or some third-party marketing list?
At this point I’m just documenting everything and escalating every time it happens, because I don’t know what else to do. I can’t be the only one dealing with this.
by wisteriaflora
4 Comments
Yes! I just posted about this and received the same mailers. It’s beyond frustrating and disrespectful to their customers. At times I miss the meal kits but I won’t ever go back now.
I recently told their customer service that I’ll tell 5 people I found worms in their food for every mailer I get. I hope that makes it stop.
The top-right corner, ‘Presorted Standard,’ means it can go straight to the trash. You will never find something important, critical, necessary, etc. that doesn’t say that.
They are not that smart. Bad marketing.
The person who came up with this idea thought he/she was smart.
LOL, I use them, get a deal for a box of cheaper-than-groceries meals and then cancel again. If they want me back so bad, I’ll take the discount!