New Era Coffee shop was set up just before covid times and has since gone from strength to strength due to a supporting community and an inviting dynamic from all those involved.
Mixing clothing with story, RUUD and New Era got together to launch a limited run top called Rwanda alongside a mini video that dives into this tale.
RUUD is about shining a light on the people of Birmingham. I hope you like this and take the time to support and subscribe
https://youtube.com/@RUUDCLOTHING?si=qxEGYwH5VNctwi6q
by RUUD_CLOTHING