Burger King India Celebrates 500+ Restaurants, Strengthening Its Presence Across the Country
Burger King India, one of the fastest-growing Quick Service Restaurant (QSR) chains in the nation, has reached 500+ locations nationwide. This accomplishment highlights the brand’s quick growth, dedication to innovation, and unwavering focus on customer happiness. With big ambitions for the future, Burger King India is poised to grow and reach millions more people nationwide with its distinctive flavors, reasonable prices, and technologically advanced dining experiences.
Since its November 2014 launch, Burger King India has expanded to 119 cities, redefining the QSR scene by skillfully fusing local flavors with international standards. Modern technology innovations are used in the restaurants, where table ordering and self-ordering kiosks (SOK) help cut down on ordering times.
By launching regionally inspired flavors like the Chicken Tandoori, Chicken Makhani, and Paneer Royale Burgers, Burger King India has continuously catered to Indian palates. Burger King has long espoused Value Leadership and a commitment to providing Indians with a delicious menu that suits their palates and budgets. The company has introduced some of the most affordable menu items in the market, with special offers on its app that further solidify its dedication to providing high-quality food at outstanding value. Deals start at ₹79 for two Crispy Veg Burgers and ₹99 for a 3-in-1 Crispy Veg meal that includes Burger, Fries, and Coke.
Burger King is dedicated to providing exceptional coffee experiences, as seen by the launch of BK Café in November 2021 and the company’s present 450+ outlets nationwide. With its special in-house mix of 100% Arabica beans, which adds notes of citrus, caramel, and peanuts, the coffee has a well-balanced flavor that customers adore. Every cup of coffee at BK Café is a “Sip To Remember” thanks to the food pairings that go with it.
Rajeev Varman, Group CEO and Whole Time Director – Restaurant Brands Asia Limited, shared his thoughts on the milestone, “Crossing 500 restaurants are a defining moment in Burger King India’s journey. This achievement is a reflection of our commitment to accessibility, innovation, and guest satisfaction. As we continue our expansion, especially in Tier-II and Tier-III cities, our focus remains on delivering great value, India relevant innovations and tastes, and an elevated guest dining experience in our restaurants. Our growth is driven by deep consumer insights, cutting-edge technology, and an unwavering passion for quality service.”
Burger King India continues to lead the way in tech-enabled dining, ensuring a seamless and engaging guest experience:
• 450+ restaurants now feature digital kiosks, reducing wait times by 50%.
• Creative marketing initiatives, such as documenting live IPL events. Campaigns powered by AI, such as the Dhamakedaar Diwali campaign “BurgerKingSwaadKaPatakha,” which produced highly customized interactions, and Ringing in the New Year’s “Coffee Fortunes” campaign, which uses AI to let guests discover their fortune for 2025 through coffee foam patterns, combine traditional customs with contemporary technology to create an entertaining and captivating experience.
• The Burger King app, with 1 million+ active users, offers exclusive offers and seamless ordering.
Burger King India’s strong franchise network and a guest-first approach have powered its rapid expansion, adding 60+ new restaurants in the past year alone. With recent openings in Raipur, Thrissur, and other emerging cities, the brand is accelerating its footprint beyond metropolitan areas, making world-class burgers more accessible than ever.