IN SUMMARY
The diet is based on seasonal ingredients which help reduce the risk of cardiovascular diseases,type 2 diabetes and obesity
Italy ambassador Roberto Natali presided over the launch of the week of Italian Cuisine in Kenya at JKIA
The week will run from November 16 -22 giving Kenyans a feel of the Mediterranean Diet and Cuisine of the Roots – Health and Tradition
Kenyans will from November 16,2024 start enjoying the Mediterranean Diet from Italy aimed at enhancing the fight against lifestyle diseases such as cancer and diabetes.
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This is after the Embassy of Italy in Nairobi and the Italian Institute for Culture launched the “Week of Italian Cuisine in the World” in Nairobi on Friday organized in collaboration with the Italian Trade Agency.
Speaking during the launch event at Jomo Kenyatta International Airport(JKIA),the Ambassador of Italy to Kenya,H.E. Roberto Natali stated that the aim of the initiative is to boost health standards in Kenya and across the World.
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” The Italian Cuisine is often considered one of the healthiest in the World.Medical research consistently show that people who follow this kind of diet tend to live longer.So,this kind of diet,the least low rates of calories exist,” Ambassador Natali emphasized.
The Week is a worldwide initiative promoted by the Italian Ministry of Foreign Affairs and International Cooperation, aimed at promoting the tradition of Italian food and wine.
This year’s Week will focus on the “Mediterranean Diet and Cuisine of the Roots – Health and Tradition”. In Kenya, Nairobi and the coast will host key events which will take place in a series of selected establishments. The renowned chef, Luca Mastromattei, “Ambassador of the Italian Taste in the World” and Michelin guide chef (present in Kenya on courtesy of Qatar Airways), will be the special guest of the Week.
Furthermore, this year the Embassy in collaboration with Jambojet will launch the promotional campaign “Taste of Italy”, a promo whose main objective is to create awareness about original Italian products and recipes, as well as about the Regions of Italy in which the great traditional products that make our Cuisine a worldwide heritage are produced.
“The Mediterranean diet is not to be understood as a diet in the strict sense we are accustomed to use and hear the term nowadays. It is a way of life, deeply rooted in a millenary tradition. The Mediterranean diet brings health, joy, and togetherness to all those who embrace it, and represents a lifestyle which connects us to our roots, to nature, and to each other,”H. E. Roberto Natali asserted.
The Program Of The Week
The program includes scientific talks, podcasts and social events, with a specific attention given to Italian products and their impact on the diet. The Kenya Nutritionist and Dieticians Institute (on November 21st) will host a workshop (in hybrid online-in presence format) dedicated to the Mediterranean diet and its benefits.
Throughout the Week, the supermarkets “Onn The Way” on Limuru Road in Nairobi and Blue Marmalade in Watamu will promote Italian food and wine. Moreover, participating Italian restaurants will dedicate specials dishes made with traditional recipes and ingredients to their menus, and the popular transports “Tuk Tuk” in Malindi, Diani and Watamu will display the photo exhibition #FollowItalianTaste.
Equipping Kenyans Through Training
In terms of training opportunities for Kenyans, chef Mastromattei has led a 10 days “Italian Cuisine Workshop” for upcoming chefs from the Kenya Utalii College to perfect their skill (November 4th -13th), as well as a “Masterclass” in Malindi for professionals to refine their skills.
The Week of Italian Cuisine is a unique chance for Kenyans to deep dive into the extraordinary Italian taste and to discover delicious and sustainable Made in Italy products.
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